Articles by Mykhailo Smorodin

  • Yoga and Pilates Studio Software for the Elite Wellness Studio

      Type of Client Region Time Spent Tech Stack Premium yoga and reformer Pilates center chain U.K. 8 months React Native, Node.js, PostgreSQL, WebSocket Client Profile The client owns premium yoga centers in England and targets business segment clients, providing yoga, reformer Pilates, and meditation services. The main brand value is calmness and personalization, which […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Apr 21, 2026 · 4 min read
  • Personal Trainer App Development for a Hybrid Coaching

    < Type of Client Region Time Spent Tech Stack FitTech startup United States 8 months TensorFlow Lite, React Native, Swift, AWS, Docker, Kubernetes, Kafka Client Profile The client’s fitness app had only basic templates. It was just like a glorified PDF reader and a video recording tool. They wanted to elevate the training standard accessible […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Dec 18, 2025 · 4 min read
  • Sleep Monitoring App for Objective Mental Health and Emotional State Assessment

    Type of Client Region Time Spent Wellness tech firm USA 4 months Client Profile The wellness tech company aims to move beyond basic data aggregation to establish an objective, personalized self-care platform. Their existing digital solutions effectively monitor activity and sleep but do not assess mental health and emotional state. Reliance solely on basic sensors […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Nov 19, 2025 · 3 min read
  • Diet and Nutrition App for Food Tracking and Personalized Fitness Guidance

    Type of Client Region Time Spent Fitness technology startup Europe 5 months Client Profile The fitness tech firm commits to increasing athlete productivity through the optimal combination of physical training and dietary input. They already have a strong base of diet and nutrition app development but want to move into the complete performance area. They […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Nov 19, 2025 · 4 min read
  • Computer Vision Subsystems for Team Sports products (Football, Basketball, Volleyball)

    The client is a European technology company providing a platform for analyzing football matches and training sessions, evaluating individual and team performance, and actively using data in the training process. The platform’s users include professional clubs, sports federations, and television companies. The company already had an existing infrastructure for collecting video streams from stadiums and […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Aug 2, 2025 · 3 min read
  • Computer Vision Subsystems for Racket Sports products (Tennis, Padel)

    Our client is an international company operating in the sports analytics and broadcasting segment, specializing in racket sports, including tennis and padel. The company provides a technological platform for video broadcasts, in-depth match statistics, player analysis, and automated content production. The client was already using cameras to record matches but experienced difficulties with accurate ball […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Jul 10, 2025 · 3 min read
  • Intelligent Coaching Tablet for Sports Injury Prediction in Basketball

    A US startup was developing an innovative product — an intelligent tablet for basketball coaches that analyzes the risk of player injuries in real-time based on behavioral and game data. The target audience is professional and semi-professional basketball teams, academies, and sports doctors. The client came with an idea and a willingness to invest in […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Jun 5, 2025 · 4 min read
  • AI / Computer Vision Systems for Horse Monitoring and Behavior Analysis in Smart Stables

    The client is an international company specializing in management and monitoring solutions in the equestrian field. The main task is to digitize the infrastructure of modern stables: from video surveillance to analyzing horse behavior using AI. The platform is aimed at professional venues, elite clubs, as well as individual owners. The client already had a […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    May 20, 2025 · 3 min read
  • Sports Broadcast Processing & AI Analytics

    Our client is an international company specializing in the production and distribution of sports media content. The company’s portfolio includes live broadcasts and clips of various sports: football, basketball, hockey, tennis, and MMA. The main goal is to increase audience engagement through intelligent editing of broadcasts and accurate accounting of visual content, including graphics, advertising, […]

    Mykhailo Smorodin
    Mykhailo Smorodin
    Apr 3, 2025 · 3 min read
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