ParadigmaST is launching a new Venture Studio focused on building and supporting technology companies in Sports Tech, Fitness Tech, Health Tech, and Wellness Tech.

For years, ParadigmaST has been helping companies build technology products.

Now we want to go one step further – and build companies together with founders.

The new Venture Studio is designed for founders and early-stage teams that need more than software development alone. Depending on the venture, ParadigmaST can contribute product expertise, engineering, design, initial marketing, strategic support, industry access, and selected cash investment.

More Than Product Development

The Venture Studio model allows ParadigmaST to become an active venture-building partner rather than working only as an external development team.

For selected ventures, our support may include:

  • product strategy and roadmap development;
  • software engineering;
  • AI and Computer Vision development;
  • UX/UI and product packaging;
  • MVP and pilot development;
  • cloud infrastructure and integrations;
  • initial marketing and go-to-market support;
  • strategic company building;
  • business development and industry introductions;
  • selected direct cash investment.

The exact structure of each partnership is defined individually based on the company stage, product, market opportunity, team, and level of ParadigmaST involvement.

Up to €100K in Combined Venture Support

For selected projects, ParadigmaST may contribute a combined venture-building package with a total value of up to approximately €100,000.

This does not necessarily mean a €100K cash investment.

The total contribution can combine development, product work, engineering, UX/UI, marketing, strategic consulting, business development support, infrastructure, and – where appropriate – direct capital.

Possible cooperation models include development for equity, broader venture-building packages, hybrid investment structures, and deeper co-building or joint venture partnerships.

Who We Are Looking For

The Venture Studio is primarily looking for founders and teams working in:

  • Sports Tech;
  • Fitness Tech;
  • Health Tech;
  • Wellness Tech;
  • AI and Computer Vision;
  • sports and health video analytics;
  • coaching and performance platforms;
  • wearables and connected devices;
  • rehabilitation and movement analysis;
  • B2B SaaS products for sports, fitness, health, and wellness markets.

We are particularly interested in ventures with a clear market problem, strong founder involvement, relevant domain expertise, international potential, and a product where technology can create a meaningful competitive advantage.

From Idea to Early Traction

ParadigmaST considers ventures at different stages.

This includes idea and pre-seed projects, prototypes and MVPs, companies with early traction, and selected existing products entering a new market or developing a new technology direction.

Depending on the starting point, the goal may be to validate the product concept, build an MVP, launch a pilot, reach initial users or customers, establish early traction, and prepare the company for its next stage of growth or fundraising.

How the Process Works

The process starts with a venture submission and an introductory discussion.

If there is a potential strategic fit, the ParadigmaST team reviews the product concept, market, technical feasibility, roadmap, required resources, and possible cooperation model.

For some projects, cooperation may begin with a short discovery, validation, prototype, or pilot stage before moving into a deeper venture-building partnership.

If both sides decide to proceed, the structure, responsibilities, milestones, equity, contribution model, and timeline are agreed individually.

Building Companies Together

ParadigmaST will continue working with companies as a traditional technology and development partner.

The Venture Studio creates an additional model for cases where we see the opportunity to become more deeply involved in the product and company itself.

Our objective is simple: combine strong founders and market expertise with ParadigmaST’s product, technology, marketing, and strategic capabilities to build companies with international potential.

Building a Sports Tech, Fitness Tech or Health Tech Startup?

If you are building a technology-driven company in these markets and are looking for an active venture-building partner, we would like to hear from you.

Pitch your startup to ParadigmaST Venture Studio.

Mykhailo Smorodin
Mykhailo Smorodin
CEO at Paradigma.ST, Computer Vision and AI in Sports Tech
Motivated and entrepreneurial software engineer with a passion for artificial intelligence, computer vision, and sports. Skilled in developing innovative solutions and driving projects from concept to completion. Eager to leverage my technical expertise and business acumen to create impactful advancements in technology.